Giancarlo Cochella
236 971 3784
gcochellasantillan@gmail.com

/giancarlocochella

UX/UI Designer with a background in Digital Marketing. Motivated in discovering new digital tools and trends, and coming up with new ways to use them creatively. Good usability above all!

About Me

UX/UI Designer with a background in digital marketing. Motivated in discovering new digital tools and trends, and coming up with new ways to use them creatively.

About Me

Technical Skills:





Technical Skills:




Figma

Figma

Adobe Creative Suite

Adobe Creative Suite

HTML

HTML

CSS

CSS

Wordpress

Wordpress

PHP

PHP

Sketch

Sketch

MAMP

MAMP

Framer

Framer

InVision

Trello

Jira

ChatGPT

Webflow

InVision

Trello

Jira

ChatGPT

Webflow

Project Experience:


PressboxPools, UI/UX Designer, Jun 2023. Vancouver, BC

A website project that caters to hockey enthusiasts' passion for fantasy hockey with several features meant to immerse users in the sport they love.
-Shift the website’s overall design to a more intuitive and visually appealing user interface.


Coala, UX Designer, Jan 2023. Vancouver, BC


An app that helps coaches of children track their students' progress and evaluate them easily.

-Planned the UX research by arranging feedback sessions with specialists, organizing and conducting usability tests, writing and proof-reading the text used in the app. Participated in the design of UI assets such as logo, UI kit, components and mockups. As a result, the app owns a very neat navigation logic and an engaging interface.

-The app’s user experience design has been finalized successfully.


Credence, Design Lead, Sept 2022. Vancouver, BC


An all-in-one scheduling and client management system for small and medium size businesses.

-Took charge of the project’s design strategy, which was key in order to manage time and resources effectively.

-Coordinated permanently with developers and with the Project Manager, resulting in a smooth team cooperation.

-Ensured that the app offers an easy to navigate and visually consistent user interface by encouraging an iterative design cycle.


PinCo, UI/UX Designer, May 2022. Vancouver, BC


App dedicated to using location tracking features for keeping you and your loved ones safe.

-Coordinated our user research process, and collaborated with the UX and UI design that resulted in a clear and easy to use final product.

-Contributed to delivering a successful final presentation by explaining the audience about the UX design process.





Project Experience:


PressboxPools, UI/UX Designer, Jun 2023. Vancouver, BC

A website project that caters to hockey enthusiasts' passion for fantasy hockey with several features meant to immerse users in the sport they love.
-Shift the website’s overall design to a more intuitive and visually appealing user interface.


Coala, UX Designer, Jan 2023. Vancouver, BC


An app that helps coaches of children track their students' progress and evaluate them easily.

-Planned the UX research by arranging feedback sessions with specialists, organizing and conducting usability tests, writing and proof-reading the text used in the app. Participated in the design of UI assets such as logo, UI kit, components and mockups. As a result, the app owns a very neat navigation logic and an engaging interface.

-The app’s user experience design has been finalized successfully.


Credence, Design Lead, Sept 2022. Vancouver, BC


An all-in-one scheduling and client management system for small and medium size businesses.

-Took charge of the project’s design strategy, which was key in order to manage time and resources effectively.

-Coordinated permanently with developers and with the Project Manager, resulting in a smooth team cooperation.

-Ensured that the app offers an easy to navigate and visually consistent user interface by encouraging an iterative design cycle.


PinCo, UI/UX Designer, May 2022. Vancouver, BC


App dedicated to using location tracking features for keeping you and your loved ones safe.

-Coordinated our user research process, and collaborated with the UX and UI design that resulted in a clear and easy to use final product.

-Contributed to delivering a successful final presentation by explaining the audience about the UX design process.





Work Experience:


Freelancer at Big Bang Comunicaciones (Oct 2021 - May 2022)


-Was in charge of managing the social media accounts (Facebook and Instagram) of RENUSA, the agency’s main client. This included answering inquiries on posts and private messages, and following a schedule for promotional content. As a result, RENUSA’s engagement and number of followers consistently grew over the months.

-Daily content creation and copywriting, giving RENUSA its own brand voice and personality on social media.

-Prepared monthly reports about the social media performance of RENUSA for a more transparent update to our client.


Digital Marketing, Belmond Peru Management (May 2019- May 2020)


-Developed interesting, clear and relevant content about our Belmond products by combining the brand’s personality pillars and relevant images and footage of the properties, thus, encouraging a positive interaction with our audience across all online channels.

-Planned and arranged the visit of a renowned international influencer and photographer to Peru for staying at Belmond hotels in Cuzco and creating online content about the properties and the breathtaking landscapes. As a result, the hotels’ IG accounts considerably raised their key performance indicators.

-Coordinated and collaborated in the production of a promotional video for our summer rooftop evenings at Miraflores Park, A Belmond Hotel, in Lima. This campaign resulted in a 30% increase in the hotel’s Food & Beverage revenue.

Work Experience:


Freelancer at Big Bang Comunicaciones (Oct 2021 - May 2022)


-Was in charge of managing the social media accounts (Facebook and Instagram) of RENUSA, the agency’s main client. This included answering inquiries on posts and private messages, and following a schedule for promotional content. As a result, RENUSA’s engagement and number of followers consistently grew over the months.

-Daily content creation and copywriting, giving RENUSA its own brand voice and personality on social media.

-Prepared monthly reports about the social media performance of RENUSA for a more transparent update to our client.


Digital Marketing, Belmond Peru Management (May 2019- May 2020)


-Developed interesting, clear and relevant content about our Belmond products by combining the brand’s personality pillars and relevant images and footage of the properties, thus, encouraging a positive interaction with our audience across all online channels.

-Planned and arranged the visit of a renowned international influencer and photographer to Peru for staying at Belmond hotels in Cuzco and creating online content about the properties and the breathtaking landscapes. As a result, the hotels’ IG accounts considerably raised their key performance indicators.

-Coordinated and collaborated in the production of a promotional video for our summer rooftop evenings at Miraflores Park, A Belmond Hotel, in Lima. This campaign resulted in a 30% increase in the hotel’s Food & Beverage revenue.

Education:


Langara College 2022 - 2023 | Web & Mobile Design and Development | Vancouver, BC.


César Ritz Colleges Switzerland 2013 - 2016 | Bachelor of International Business in Hotel and Tourism Management (Double Degree) | Brig, Switzerland.


Washington State University 2013-2016 | Bachelor in Hospitality Business Management | Pullman, Washington.


Universidad ESAN 2009-2012 | Economics and International Business | Lima, Peru.

Education:


Langara College 2022 - 2023 | Web & Mobile Design and Development | Vancouver, BC.


César Ritz Colleges Switzerland 2013 - 2016 | Bachelor of International Business in Hotel and Tourism Management (Double Degree) | Brig, Switzerland.


Washington State University 2013-2016 | Bachelor in Hospitality Business Management | Pullman, Washington.


Universidad ESAN 2009-2012 | Economics and International Business | Lima, Peru.